FarmFreshEx is an upcoming online farm produce marketplace focused on connecting the producers and buyers of Non-GMO crops. They reached out to us to help them gain some initial attention to their pre-launched product.
At the start of our cooperation, FarmFreshEx.com had not yet been created meaning the domain had zero authority and no content making this an uphill battle in terms of getting the site ranked well on Google. The FarmFreshEx team was largely focused on product development and, as such, did not have a comprehensive marketing strategy and had a very limited budget.
Over the course of our cooperation with FarmFreshEx, we created a number of pieces of blog content for their site. The topics of these content pieces were based on comprehensive keyword research and competitor analysis to identify search queries that FarmFreshEx’s target audience may be searching for.
Because the domain was brand new, we focused on very low competition keywords that still has strong levels of traffic.
During our keyword research we identified the following keywords as areas of strong opportunity:
Non GMO Beers
Non GMO Popcorns
Fruit That Are Not Round
Online Farmers Markets
A unique article was crafted for each of these keywords. Our team was responsible for the research, writing, publishing, and sharing of the content.
The articles can be found here:
These four articles now generate a combined 6,776 unique clicks to the client’s website per month.
The client’s website now ranks #1 for these keywords too!
Interested in getting similar results?