Free Influencer Cost Per View Calculator

Calculate cost per view on your YouTube or TikTok influencer marketing campaigns.

CPV Calculator


Our free online cost-per-view calculator tool is easy to use and helps you understand ROI on YouTube or TikTok influencer marketing campaigns.

Calculate your total cost per view on your influencer marketing campaigns.

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CPV (Cost-Per-View) FAQs

A YouTube cost per view calculator is a tool that helps you estimate the cost per view for your YouTube video ads or influencer marketing campaigns. It takes into account the total cost of your campaign and the number of views your ad receives to provide an estimated CPV.

To use a YouTube CPV calculator, simply input the total cost of your inflluencer campaign and the number of views your campaign received. The calculator will then provide you with an estimated CPV for your campaign.

There are several ways you can lower your CPV for your YouTube influencer campaigns. These include improving your targeting, choosing influencers that better align with your product/service, creating engaging and relevant content, experimenting with different formats, and leveraging retargeting to reach viewers who have already engaged with your brand.

Additionally, working with a digital marketing agency can help.

What’s a good CPV for influencer marketing?

The cost per view (CPV) for influencer marketing can vary significantly depending on the industry, the influencer’s reach and engagement, the platform used, and the type of content being promoted. Keep in mind that CPV may not be the only metric to consider when evaluating the success of an influencer marketing campaign; factors like engagement, conversion rates, and overall brand exposure are also important.

Here are some industry examples of typical CPVs for influencer marketing:

Beauty and Fashion

CPV range: $0.05 – $0.20 per view

Fitness and Health

CPV range: $0.10 – $0.30 per view

Travel and Tourism

CPV range: $0.15 – $0.50 per view 

Technology and Gadgets

CPV range: $0.08 – $0.25 per view 

Food and Beverage

CPV range: $0.10 – $0.40 per view 

It’s important to remember that these examples are just rough estimates, and actual CPVs can vary depending on numerous factors, such as the influencer’s popularity, the campaign’s duration, the audience’s demographics, and the geographical location of the target market.

When planning an influencer marketing campaign, it’s crucial to set clear objectives and carefully evaluate the potential ROI to ensure the campaign’s success.