Best SaaS SEO Agencies in 2023: Top Firms List

June 9, 2023
saas seo agencies

In this digital age where online exposure is essential for the success of your business, implementing efficient SEO methods and keeping up with the internet’s constantly evolving algorithms can be a challenging and time-consuming effort.

Partnering with efficient SaaS SEO agencies is one of the smart choices to raise your search engine ranks, attract organic visitors, and achieve sustainable growth in the fiercely competitive online environment.

In this article, I will share the top SaaS SEO agencies to help you optimize your website and generate higher Monthly Recurring Revenue (MRR) and Annual Recurring Revenue (ARR ).

Let’s begin! 

What is a SaaS SEO Agency?

A SaaS SEO agency is a digital marketing company that offers specialized search engine optimization services to Software-as-a-Service (SaaS) businesses. They provide a range of SEO services, including keyword research, on-page optimization, link building, content optimization, and competitor analysis.

Related: Best SaaS Marketing Agencies

What are the Advantages of Hiring a SaaS SEO Agency?

Here are some of the top benefits of partnering with a prominent SaaS SEO agency:

  • Provides Access to Specialized Tools and Technologies: SaaS SEO companies frequently provide you access to cutting-edge SEO tools and technologies that are too expensive to buy on your own. These tools can support more efficient and data-driven SEO strategies by assisting with keyword research, competitor analysis, performance tracking, and reporting.
  • Offers Pocket-Friendly Solutions: When compared to hiring in-house SEO specialists or working with traditional SEO services that demand higher costs, SaaS search engine optimization firms often have a subscription-based pricing structure, which is more affordable for organizations. Software SEO services frequently provide various pricing levels or plans, enabling you to select the one that best fits your goals and budget.
  • Helps You Focus On Core Operations of Your Business: SEO requires consistent effort and ongoing monitoring. You can save time and concentrate on other crucial areas of your business by partnering with a technology digital marketing agency. Your internal resources will be freed up to focus on your core business operations while the agency will handle chores like keyword research, content optimization, link development, and reporting.
  • Provides Access to Robust Analytics to Judge the Performance of Your SEO Campaigns: Software SEO companies frequently offer advanced data analytics and reporting tools. This enables companies to monitor the effectiveness of their SEO efforts, track important metrics, and learn more about the visibility and traffic of their websites. The availability of data-driven reports facilitates wise judgments and successful SEO strategy optimization.
  • Enables You to Scale Your Services as Per Your Business Needs: Technology SEO agencies can easily accommodate businesses of various sizes. SEO plans are adjustable, enabling customers to modify their subscriptions or consumption in accordance with their needs. This flexibility is very advantageous for technology firms whose SEO requirements are growing or fluctuating as it enables them to utilize their budget more efficiently. 

Best SaaS SEO Agencies


Headquarters: New York, United States 


Coinbound is a top SaaS SEO agency that uses brilliant content marketing and search engine optimization tactics to help SaaS companies scale organically. They have been named as the top SaaS SEO agency of 2023 by the Influencer Marketing Hub. 

They have a group of specialized SEO professionals who can assist you in producing highly engaging and thoroughly researched content to rank highly on Google. You can put your blog on autopilot to start ranking for new keywords and increase your chances of acquiring natural links.

Related: Top SaaS Link Building Companies

Coinbound researches your buyer persona, understands the needs of your audience, and acquires highly-effective links to help you build your site’s authority. They also help you create several frictionless content funnels that draw in and convert fresh SaaS customers. 

Key Services:

  • SaaS SEO
  • Content Marketing
  • Link Building
  • B2B Lead Generation
  • PPC Ads
  • SaaS Public Relations

Top Clients:

  • Versify
  • Gilded
  • Nexo
  • Metamask
  • CoinStats
  • eToro


Headquarters: Barcelona, Spain


Skale is one of the leading B2B SEO agencies that use advanced SEO and content marketing techniques to help you scale your SaaS business. 

They have a team of SEO experts who make use of their knowledge of promoting SaaS enterprises and software organizations to help your tech business rank highly in search engine results. They conduct in-depth keyword research to identify the best keyword opportunities and comprehend the SEO potential of your product to help you construct an SEO content model that enables you to achieve your goals as quickly as possible.

Key Services:

  • Search Engine Optimization Management
  • SaaS Content Marketing
  • B2B Link Building
  • SEO Content
  • B2B SEO
  • SaaS Marketing

Top Clients:

  • Rezi 
  • Moonpay
  • Perkbox
  • Maze
  • Holded

Accelerate Agency

Headquarters: Bristol, England


Accelerate Agency is a leading SaaS search engine optimization agency that helps you boost your website traffic, build client relationships, drive more qualified leads, and increase your MRR and ARR significantly.

Related: Best B2B SaaS Marketing Firms

They have a team of SEO specialists who help you elevate your business with an effective SaaS SEO growth strategy. Their 360-degree organic search approach combines technical, onsite, and offsite SEO with content marketing to ensure that you get all-around benefits with continual month-on-month PQL and MQL growth for your SaaS business.

Key Services:

  • SaaS SEO
  • Link Building
  • Content Marketing
  • SaaS Website Migration
  • Onsite SEO

Top Clients:

  • Sage
  • Dialpad
  • Databricks
  • PandaDoc
  • RingCentral
  • Brightpearl
  • BeSlick


Headquarters: New York, United States


Embarque is one of the leading SaaS SEO agencies that helps you to expand your consumer base drastically. They assist you in developing a successful SaaS SEO strategy to increase monthly traffic, leads, and recurring revenue for your SaaS business. 

They have a group of SaaS SEO specialists who collaborate with you on SEO project management to carry out in-depth keyword research, find profitable long-tail keywords, develop long-term content plans, come up with outreach strategies for backlinks, and oversee your entire SEO strategy.

Embarque also assists you in obtaining high-quality backlinks from other SaaS domains by building premium SEO content. This gives your domain the strength needed to outrank your competitors in the organic search engine results.

Key Services:

  • SaaS Search Engine Optimization
  • SEO Content Writing
  • SEO Copywriting
  • SEO Audits
  • SEO Keyword Research 

Top Clients:

  • EmailOctopus
  • Mailjet
  • Veed
  • AB Tasty
  • Buy Me A Coffee
  • Riverside
  • Flick

Veza Digital

Headquarters: New York, United States


Veza Digital is a prominent SEO company that enables you to improve ROI and rank better in search engine result pages. The agency offers the ideal combination of knowledge and skills, plus access to the latest tools, to support the growth of your software organization.

Related: Best SaaS Influencer Marketing Companies

They provide powerful SEO tactics that can help you reach your target market and expand your business. They assist you in generating worthwhile leads and give you a competitive advantage that enables you to scale your business by using data-driven and strategic marketing techniques. 

Veza Digital provides a variety of SaaS SEO services to assist you in raising the ranking and organic traffic of your website. They have a team of SaaS SEO experts who work with you to create excellent content, optimize your website, and acquire links so that you can raise your ranking and increase your online visibility. 

Key Services:

  • SaaS SEO
  • SEO Audit
  • UX + UI Design
  • Google Ads 
  • Facebook Ads

Top Clients:

  • Coherent
  • Grata
  • Krado
  • Spatial
  • Northbeam


Headquarters: Arizona, United States


Markitos is a leading B2B SEO agency that has a track record of assisting SaaS companies to increase brand recognition, lower their dependency on paid advertising, and lower their cost per customer acquisition.

They have a team of SEO specialists who can assist you in acquiring high-quality backlinks naturally with the help of their existing industry connections in the technology niche. These high-quality backlinks are extremely important for your SaaS company’s brand recognition, backlink profile strength, and organic growth. 

Key Services:

  • SaaS SEO
  • SEO Content Marketing
  • SEO Copywriting Marketing
  • SEO Audit
  • Lead Generation
  • Digital PR

Top Clients:

  • Barrel Brothers Brewing
  • Threads Software
  • Y Scouts
  • Charter Capital 

1- How much do SaaS SEO agencies charge?

SaaS SEO agency pricing varies depending on a number of variables, including the agency experience, the range of services offered, the campaign goals, and the timeframe to achieve the set KPIs.

On average Saas SEO agencies charge between $10,000 and $20,000 per month.

Related: How to Calculate SaaS LTV [With Calculator]

Numerous SaaS SEO companies give tiered subscription rates based on the features and service level offered. These SaaS SEO pricing plans come in a variety of options, including basic, standard, and premium.

2- How long does it take to see results from a software SEO agency?

The amount of time it takes to see results from a software SEO service varies depending upon a number of factors, such as the level of industry competition, the SEO status of your website, the techniques employed, and the experience of the agency.

It’s critical to acknowledge that SEO is a long-term strategy that calls for constant work and development. While some results are visible early on, lasting results often require time.

3- What services does a SaaS SEO service provider offer?

A SaaS SEO service provider provides a variety of services to assist you in optimizing your website for search engines. Some of the typical services provided by SaaS SEO companies include on-page optimization, keyword research, content marketing, competitive analysis, link building, and technical SEO.

4- What are the questions to ask before partnering with a SaaS SEO agency?

Here are the relevant questions to ask before working with a SaaS SEO agency:

  • Can you provide past client testimonials of SaaS companies? 
  • What is your approach to optimizing SEO for SaaS websites? 
  • How do you determine which keywords are most relevant and valuable for a SaaS business? 
  • Can you explain your content strategy for SaaS SEO? 
  • What strategies do you employ for building high-quality backlinks for SaaS websites? 
  • How do you measure and track the success of your SEO campaigns for SaaS clients? 
  • Can you provide a breakdown of your pricing structure? 
  • What is your communication and reporting process? 


You can tremendously improve your search engine optimization efforts by utilizing the wide range of services and solutions that SaaS SEO companies provide.

Connect with Coinbound SaaS SEO agency that follows ​​an industry-leading SEO process for SaaS to enhance the visibility and revenue of SaaS businesses of all shapes & sizes.

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