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We help SaaS companies secure insane coverage.

The leading SaaS PR Agency

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Our clients are backed by the best


Coinbound delivers deep SaaS PR industry expertise which allows us to develop comprehensive communications strategies to reach a massively wide audience.


With contacts at the largest tech and SaaS publishers, influencers, and media, Coinbound’s PR team helps clients secure organic coverage from the biggest names in the technology and startup industries.

Content Creation

Our team will carefully craft coverage-securing releases, pitches, announcements, and more that bring eyeballs to your brand.

We’ve secured coverage in TechCrunch, Yahoo Finance, Benzinga, Market Watch, Forbes, Entrepreneur, and more.

Get Organic SaaS Coverage

Our Approach to SaaS Public Relations

Earned Media Goal Discovery

Strong SaaS PR requires a deep understanding of your brand and its goals. We help define and amplify your brand and communication strategies.

Target Media Identification & Pitching

We leverage our relationships with leading technology, business, software, and startup media and get them excited about your brand.

Media & Coverage Coordination

Our PR team handles the coordination of media coverage from start to finish. Get ready for some really exciting coverage for your SaaS business.

Benefits of SaaS PR

Increased Brand Recognition & Awareness

Our SaaS PR process is designed to target brand-aligned media with a significant readership. More eyes on your brand means more ARR and MRR.

Improve Trust & Reputation

We secure coverage from trusted sources of information and recommendations, which can help to boost trust and credibility for your brand.

Expert Storytelling

We believe every SaaS brand has a great story. We’ll uncover yours and get it amplified to the masses.

Thought Leadership Building

We’ll uncover opportunities to position your executive team as thought leaders in the startup and tech space.

Read more from our SaaS experts

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SaaS PR Agency FAQs

What is a SaaS PR Agency?

A SaaS PR agency is a public relations agency that specializes in providing strategic communication services for companies and organizations in the software-as-a-service (SaaS) industry.

Saas PR agencies, like Coinbound, are experts in leveraging technology, data-driven insights, and industry expertise to help clients effectively communicate their messages to the public and media.

What kind of services can a SaaS PR agency provide?

A SaaS PR agency can provide a range of services, including media relations, content creation, thought leadership, influencer marketing, social media management, event planning, and more. These services are tailored to help SaaS companies effectively communicate their message to target audiences and stakeholders, build brand awareness, and generate media coverage.

How much does it cost to hire a SaaS PR agency?

The cost of hiring a SaaS PR agency can vary depending on the scope of the services and the agency’s experience and expertise. Some agencies charge a retainer fee, while others may work on a project-by-project basis.

Most clients should plan to spend between $10,000 and $25,000 per month.

It’s important to discuss your budget and expectations with the agency upfront to ensure that their services align with your financial goals.

How long does it take to see results from a SaaS PR agency?

The timeline for seeing results from a SaaS PR agency can vary depending on the scope of the project and the goals of your organization. Some initiatives, such as media outreach and content creation, can yield results in a matter of weeks or months. However, for long-term goals, such as building brand awareness and thought leadership, it may take several months or even years to see significant results. It’s important to work with your agency to establish realistic timelines and expectations for your PR initiatives.