Top DeFi Marketing Agency
We help DeFi projects increase TVL and grow
An agency built for Web3 and DeFi. More awards than any agency in the world.
DeFi Influencer & Thought Leader Marketing
We help innovative companies promote their brands with the biggest names in Web3.
We’re proud to be the leading DeFi influencer marketing agency, managing the largest network of cryptocurrency, Web3, blockchain, & NFT influencers in the world across Twitter, YouTube, TikTok, Instagram, and more. If you know them, we probably work with them.
2,000+ Pieces of Influencer Content Created
We’ve helped hundreds of DeFi brands launch campaigns that reach millions on social media.
500+ Influencers (& Growing)
We mange a roster of over 500 Web3 influencers, with more added weekly.
DeFi Community Management & Set Up
We help DeFi companies create engaging and vibrant Telegram & Discord communities
When it comes time to build a community on Discord or Telegram, our DeFi marketing agency is the leader. We will make sure your server is set up correctly with the right channels, roles, bots, and more and manage your community in a way proven to engage and excite your members.
7x more members
Coinbound’s community management team increased Galaxy Arena’s number of members by 699% and increased the engagement rate of visitors to 80%
Increased community engagement rate to 60%
Coinbound increased Metamoose NFT’s community engagement rate from 7.14% to 60%
DeFi Public Relations & Earned Media
We help DeFi companies secure amazing organic coverage from industry media.
Coinbound delivers deep crypto and Defi PR industry expertise which allows us to develop comprehensive communications strategies to reach a massively wide audience.
With contacts at the largest DeFi and Web3 publishers, influencers, and media, Coinbound’s PR team helps clients secure organic coverage from the biggest names in the decentralized finance industry.
Our team will carefully craft coverage-securing releases, pitches, announcements, and more that bring eyeballs to your brand.
8,250+ Earned Media Pieces Secured
We’ve secured coverage in CoinTelegraph, Decrypt, TechCrunch, NewsBTC, AMBCrypto, Blockworks, Yahoo Finance, CoinMarketCap, Benzinga, NFT Now, MarketWatch, Forbes, Binance, Entrepreneur, and more.
Social Media Management
We help DeFi companies build, refine, and execute their Twitter strategies.
Social media is everything in the DeFi industry, especially Twitter. We take full management of your account and make sure your account constantly has amazing content and is using industry best practices for growth.
Most of our clients see >400% growth in the first month (as measured by engagements.)
+5x social media engagement
Coinbound increased Nexo’s social media engagement by over 500%
3,500+ new followers
In one month, we took Ethermail from 0 followers to 3500+ followers organically.
Search Engine Optimization
We help DeFi companies attract organic traffic via strong content and backlink-building strategies.
Every year it becomes more and more difficult to rank high on Google. We make it easier for DeFi marketing. We take a content-first approach that provides value to your potential clients and gets them into your funnel with as little friction as possible.
350% organic traffic increase
In 3 months, we took SoulSwap’s new site and ranked it on the first page of Google for 18 of their preferred keywords and increased organic visibility by 350%.
+24 Ahrefs Domain Rating
In 1 month, we increased Uphold's DR by 24 points.
Web3 Lead Gen
We help B2B Web3 companies build powerful outbound sales processes at scale.
We create powerful outbound sales processes that bring you a steady stream of qualified leads. Our performance-based pricing means you only pay for the results we generate.
50k+ qualified leads
Our team has driven over 50,000 qualified leads to crypto businesses like yours.
DeFi Fractional CMO
Hire an experienced DeFi marketing executive to run your marketing, develop strategy, and more.
Hire a part-time DeFi CMO to provide advanced marketing leadership, planning, consulting, and execution.
With a part-time CMO, you’ll have access to the same level of expertise and guidance as a full-time executive, without the added expense.
Data From 1,000+ Campaigns
Coinbound’s Fractional CMOs have managed marketing initiatives for 100s of crypto companies. We bring years of Web3 marketing experience to the table.
Consulting & Advisory Services
Tap a team of experienced DeFi marketers to solve your toughest marketing challenges.
Make our marketing insights your competitive advantage. Access a team of professionals experienced in DeFi marketing strategy, community growth, pricing, content strategy, SEO, PR, influencer negotiations, pricing, and more.
DeFi Press Release Distribution
Our partner, Coinscribble, offers guaranteed coverage with top DeFi media.
Distribute content to top DeFi sites like CoinTelegraph, CoinMarketCap, TheDefiant, Bankless, Benzinga, Yahoo Finance, and More.
300M+ Combined Network Audience
Access the largest network of DeFi media in the world
We've won more crypto marketing awards than any agency in the world
What People Are Saying
Our clients are backed by the best
A suite of services designed to help DeFi companies grow
Explore a refined pairing of DeFi growth services tailored to growing Decentralized Finance brands and delivering unparalleled growth for DeFi-adjacent products and businesses.
- Build top and middle-of-funnel content using respected named in the DeFi space.
- Leverage a huge network of DeFi content creators on YouTube, TikTok, Twitter (X), LinkedIn, Twitch, and more.
- Get covered in leading DeFi, Web3, and business media
- Refine your messaging and amplify it to the world
- Build thought leadership for your Founders and execs
- Get invited to podcasts and interviews to tell your story
- Build scaleable acquisition channels via paid ads platforms
- Attract new customers using Google Ads, LinkedIn Ads, X Ads, DeFi-native ad platforms, and more
- Have your ads managed by the pros
- Target users across the internet using blockchain-data.
- Explore the power of added organic traffic
- Outrank competitors
- Build sustainable and organic growth funnels
- Understand what your users are looking for and rank #1 for those terms
- Increase site authority for your DeFi site.
- Add a team of experienced SDRs to your sales team
- Outreach to hundreds of prospects a week
- Fill up your meeting calendar
- Identify prospects based on your specific criteria
- Target DeFi users
- Get listed on major crypto exchanges
- Boost credibility with impressive exchange partnerships
- We build brands that resonate with DeFi audiences
- Build an aligned brand vision for your DeFi project
- Add an experienced DeFi CMO to your team on an as-needed basis
- Rent our brains
- Tap our collective experience managing 1,000+ Web3 marketing campaigns
Videos by Coinbound
![Web3 Marketing [Bull vs Bear Markets]](https://img.youtube.com/vi/YxLNVHTmiWY/maxresdefault.jpg)
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DeFi Marketing Agency FAQs
What makes Coinbound different from other Web3 marketing agencies?
With clients like Sui, Immutable, Cosmos, Tron, and more, Coinbound is the most established agency specializing exclusively in the web3 industry with a major focus on DeFi projects.
Marketing in the DeFi industry is very different than marketing in other industries and since 2018, we’ve been the leaders in the space. Our roots run deep.
What is the typical timeline for seeing results from your DeFi marketing efforts?
Results can vary based on factors like the project’s current state, target audience, and chosen marketing strategies. While some improvements can be seen within weeks, significant outcomes often take a few months to materialize. We work diligently to provide consistent progress updates and adjust strategies as needed.
How can I get started with your DeFi agency's services?
Getting started is simple! Reach out to us through the contact form. We’ll schedule an initial consultation to understand your project’s goals, discuss potential strategies, and customize a marketing plan that suits your needs and budget.
How do you ensure a successful DeFi influencer marketing campaign?
We’ve been doing DeFi influencer marketing since DeFi was invented.
Our influencer marketing approach involves identifying reputable figures in the DeFi space who align with your project’s values. We collaborate with them to create authentic content that resonates with their followers. This approach builds credibility and introduces your project to a wider, engaged audience.
What is DeFi marketing?
Decentralized Finance (DeFi) marketing refers to the strategies and tactics used to promote financial products and services that operate on blockchain technology without relying on traditional financial intermediaries.
DeFi projects offer various financial services such as lending, borrowing, trading, and earning interest through decentralized platforms.
The marketing efforts in this space are distinct due to the unique characteristics and challenges of the DeFi ecosystem.
Key components of DeFi marketing include:
- Community building
- Educational content creation
- Influencer and KOL partnerships
- PR & earned media coverage
- Tokenomics
- Brand and trust development
How much does DeFi marketing cost?
The answer is it depends!
The cost of DeFi marketing varies widely, typically ranging from $15,000 to $50,000 per month, depending on the project’s scale and goals.
We create custom solutions based on client needs. For a proposal, please contact us!
Why should I choose Coinbound for our DeFi marketing and advertising?
Coinbound has been in the business of DeFi marketing and advertising longer than anyone else. We’ve built a custom suite of tailor-made Web3 advertising solutions and made them available to all of our clients.
How can I learn DeFi marketing?
The best places to learn about DeFi marketing would be Coinbound’s podcast: Web3 Marketing with Ty Smith. Also, check out our articles on DeFi Marketing.
How do you measure success?
Success metrics in DeFi marketing can include token adoption rates, smart contract interactions, community growth, NFT sales and secondary market performance, as well as traditional analytics like traffic and engagement metrics on decentralized platforms.
We measure success based on our clients’ goals and objectives. We use data-driven metrics such as website traffic, token/NFT sales, conversion rates, and engagement rates to measure the effectiveness of our strategies.
We provide regular reporting and analysis to our clients to ensure that they are achieving their goals.
Do you offer ongoing support?
Yes, we offer ongoing support to our clients. We provide regular reporting and analysis to ensure that our clients are achieving their goals.
We also provide ongoing support and recommendations for improving their digital marketing strategies.
How long does it take to see results?
The time it takes to see results varies depending on the service and the client’s goals. SEO and content marketing can take several months to see significant results, while influencer marketing and paid advertising can produce immediate results.
We provide regular reporting and will communicate with our clients throughout the process to ensure expectations are met.
What is a DeFi marketing agency?
A DeFi marketing agency, like Coinbound, specializes in promoting decentralized finance (DeFi) projects. These agencies offer services tailored to the unique needs of DeFi platforms, including community building, influencer partnerships, content creation, public relations, and tokenomics consulting.
Their expertise helps DeFi projects navigate the complex and rapidly evolving crypto landscape, ensuring effective engagement with potential users and investors, enhancing visibility, and fostering trust within the community.
By leveraging industry-specific strategies, a DeFi marketing agency aims to drive user adoption and growth for DeFi projects.
