Best CRM for Digital Marketing | Our 2023 Picks

Last Updated: December 7, 2022
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Customer relationship management (CRM) software is an essential tool for digital marketing. It helps businesses manage their interactions with customers and prospects, and provides valuable insights that can help improve marketing efforts.

In this blog post, we’ll take a closer look at some of the best CRM tools for digital marketing and how they can help your business succeed.

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Best Digital Marketing CRMs to Choose From

HubSpot CRM

HubSpot CRM is a popular CRM tool that offers a variety of features to help businesses manage their customer relationships. It’s a free tool that can be easily integrated with other HubSpot products, such as the HubSpot Marketing and Sales Hubs, to provide a complete view of the customer journey.

One of the key features of HubSpot CRM is its ability to track and manage customer interactions. The CRM tool automatically logs interactions, such as emails, calls, and meetings, so that businesses can easily see the history of their interactions with each customer.

Another key feature of HubSpot CRM is its integration with the HubSpot Marketing Hub. This allows businesses to easily track the performance of their marketing campaigns and see which marketing efforts are driving the most leads and customers.

Screenshot of Hubspot's marketing software

Additionally, HubSpot CRM offers a variety of tools to help businesses manage their contacts and deals. The CRM tool allows businesses to easily add and organize their contacts, and provides tools to manage deals and track their progress.

Overall, HubSpot CRM is a powerful CRM tool that offers a variety of features to help businesses manage their customer relationships and improve their marketing efforts.

Salesforce CRM

Salesforce CRM is a popular CRM tool that offers a variety of features to help businesses manage their customer relationships. It’s a comprehensive tool that can be easily customized to meet the specific needs of each business.

Screenshot of Salesfrom CRM landing page

One of the key features of Salesforce CRM is its ability to track and manage customer interactions. The CRM tool allows businesses to log interactions, such as emails, calls, and meetings, and provides tools to manage and prioritize customer interactions.

Another key feature of Salesforce CRM is its integration with the Salesforce Marketing Cloud. This allows businesses to easily track the performance of their marketing campaigns and see which marketing efforts are driving the most leads and customers.

Salesforce crm marketing graphic

Additionally, Salesforce CRM offers a variety of tools to help businesses manage their contacts and deals. The CRM tool allows businesses to easily add and organize their contacts, and provides tools to manage deals and track their progress.

Overall, Salesforce CRM is a comprehensive CRM tool that offers a variety of features to help businesses manage their customer relationships and improve their marketing efforts.

Zoho CRM

Zoho CRM is a popular CRM tool that offers a variety of features to help businesses manage their customer relationships. It’s a scalable tool that can be easily customized to meet the specific needs of each business.

One of the key features of Zoho’s CRM is its ability to track and manage customer interactions. The CRM tool allows businesses to log interactions, such as emails, calls, and meetings, and provides tools to manage and prioritize customer interactions.

Another key feature of Zoho CRM is its integration with the Zoho MarketingHub. This allows businesses to easily track the performance of their marketing campaigns and see which marketing efforts are driving the most leads and customers.

Zoho also offers a variety of tools to help businesses manage their contacts and deals, like all CRMs. Zoho has a huge number of features and integration that make them a great pick for digital marketers of businesses who need a CRM that works well on digital marketing tasks.

Microsoft Dynamics CRM

Microsoft Dynamics CRM is a popular CRM tool that offers a variety of features to help businesses manage their customer relationships. It’s a comprehensive tool that can be easily integrated with other Microsoft products, such as Microsoft Office, to provide a seamless experience for users.

One of the key features of Microsoft Dynamics CRM is its ability to track and manage customer interactions. The CRM tool allows businesses to log interactions, such as emails, calls, and meetings, and provides tools to manage and prioritize customer interactions.

Another key feature of Microsoft Dynamics CRM is its integration with the Microsoft Dynamics Marketing module. This allows businesses to easily track the performance of their marketing campaigns and see which marketing efforts are driving the most leads and customers.

Additionally, Microsoft Dynamics CRM offers a variety of tools to help businesses manage their contacts and deals. The CRM tool allows businesses to easily add and organize their contacts, and provides tools to manage deals and track their progress.

Overall, Microsoft Dynamics CRM is a comprehensive CRM tool that offers a variety of features to help businesses manage their customer relationships and improve their marketing efforts.

Wrap Up: Picking The Best Digital Marketing CRM for You

In conclusion, there are a variety of CRM tools available for digital marketing, each with their own unique features and capabilities. To choose the right CRM tool for your business, consider your specific needs and goals, and evaluate the features and integrations offered by each tool. By using a CRM tool, you can manage your customer relationships and gain valuable insights to help improve your marketing efforts and drive results.

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