To establish a strong foundation for your cryptocurrency community, brands should work to Understand the importance of hiring the right cryptocurrency community manager. With online activity being the center of the cryptocurrency movement, companies looking to expand their presence should quickly see the value of a well-equipped community manager.
Furthermore, global trends can show the importance of this. In 2020, the number of users utilizing a chat platform has surpassed the number of users on social media networks.
Through this change, brands and companies have to begin to consider where their audience members are spending time in the vast digital world of 2020. This can be applied to Telegram groups, Discord channels, and Clack communities. With this in mind, today we will review tips to hire the right cryptocurrency community manager.
5 Aspects to Hiring a Cryptocurrency Community Manager
Developing criteria to better determine which candidate is best for your cryptocurrency community management job can empower brands to make the right decision from the start of the hiring process. Thus, saving critical time by hiring the right person to manage the community the first time and not having to find a replacement hire a few weeks after hiring a poorly qualified candidate.
Here are the key points of consideration before hiring a community manager:
- Previous Experience
- Cryptocurrency Knowledge
- Their Availability
- Conflict Resolutions Skills
- Creative Thinking Skills
With this in mind, let’s dive in and take a closer look at each of these 5 core aspects.
Understanding an applicant’s previous experience can help hiring managers determine the viability of a particular candidate for the role.
Those with previous experience managing a cryptocurrency community should be quickly moved to the top of your hiring list. This will ensure your channel can quickly and properly be managed without extra training or any learning curves which jeopardize the user experience for guests in your community.
With cryptocurrency offering a new technology to the world, it’s important your future community manager understands the basics of this new technology.
This can be achieved through training with courses such as the Blockchain Program pioneered by University of Nicosia. Furthermore, hiring managers may find those with no formal education still understand the basics of blockchain technology to empower their time as a community manager.
The world of community management becomes a challenge with regards it’s always on, 24/7 nature.
With cryptocurrency markets being mainly focused on a global community instead of a single country or region, this requires community managers to be ready to work at all times of the day. Further, brands need to consider off hours for their users from the other side of the world, who may need assistance at 3 am locally.
Since a majority of community activity can happen outside of normal business hours, hiring a cryptocurrency community manager with a wide availability may be the most important factor to your communities success.
Conflict Resolution Skills
This particular aspect of a community manager will oftentimes become a make it or break it point for businesses. Too often, this plays out with a newly hired community manager providing a poor user experience to guests. Leaving the user with a bad experience is simply unacceptable.
With so many choices in the world of cryptocurrency, providing the best in class user experience should be a priority for companies. Understanding a candidate’s ability to deal with conflict will therefore be one of the most important aspects to a candidate’s skill set.
Creative Thinking Skills
The ability to develop out-of-the-box solutions can be critical for a community manager within the cryptocurrency space.
With so many unique and unforeseen circumstances that can arise from a cryptocurrency project, the community manager should be well equipped to quickly and decisively create creative solutions on the fly. This can ensure your channel can respond to any one-off circumstances which can arise when working with new technology and catering to a global population.
Understanding a candidate’s potential benefits for your community management needs often will require adjustments by the company and the individual hired.
Companies should work to establish a strong framework for their community managers which empowers them to have the answers they need to best serve the community. Furthermore, brands can take this a step further with a few simple automation tools which automatically help greet new users, restrict bots from their channel, and help keep toxic links from being spread onto their network of users.
In closing, remember the team at Coinbound offers companies global coverage from qualified candidates for their community management needs. With the diverse set of challenges that faces cryptocurrency companies must overcome, leveraging your community needs in the digital ecosystem becomes critical. Coinbound provides professional expertise to ensure your company has the best-in-class support for your critical brand initiatives.