When you are looking to grow your company, most often, it makes sense to work with a niche marketing agency that understands your industry in-depth.
But first…
What is a Niche Marketing Agency?
A niche marketing agency is a marketing company that helps companies within a specific niche grow. Usually, this is via acquiring more users, spreading brand awareness, or running advertising campaigns. Many companies choose niche marketing agencies over generalized agencies because niche agencies have more specific and relevant knowledge and experience marketing similar companies.
Top Niche Marketing Agencies
Web3, Crypto, NFT, and Blockchain
Coinbound
Coinbound is the most well-known Web3 marketing agency. They have worked with the crypto industry’s biggest names like MetaMask, eToro, Nexo, Voyager, Cosmos, and more. Coinbound’s Web3 marketing expertise is commonly featured in places like CoinTelegraph, Decrypt, Blockworks, and Forbes.
They also host the most popular podcast about web3 marketing which has an accompanying YouTube channel.
Past Clients:
- MetaMask
- eToro
- Cosmos
- OKcoin
- Tron
- Cosmos
- Voyager
Services:
- Media planning and buying
- Public Relations
- Community Management
- Influencer Marketing
X10
X10 is a Russian crypto agency with several years of focusing fully on crypto, NFTs, and blockchain.
CryptoPR
CryptoPR is a niche agency focused on crypto. They specialize primarily in paid press releases and sponsored articles on blockchain websites.
Outdoor
Backbone Media
Backbone Media is one of the leading niche marketing agencies with a focus on the outdoor industry. They have worked with really cool companies like Yeti and Osprey to help boost growth. The Backbone Media team is based in Colorado.
Past Clients:
- Yeti
- Osprey
- Tincup Whiskey
Services:
- Media planning and buying
- Public Relations
- Affiliate marketing
- Marketing strategy
Foghorn Labs
This Portland-based team has incredibly outdoor-industry marketing experience. Foghorn Labs is a great choice for outdoorsman companies looking to sell more products online by boosting their presence regarding SEO, social media, and e-commerce optimizations.
Past Clients:
- Leatherman
- Black Diamond
- Toad & Co.
Services:
- SEO
- Social media advertising
- ECommerce optimization
Food & Beverage
The Food Group
The Food Group has been around for a while. Like..since 1968 a while. These guys are the pros if you are looking to grow awareness for a food or drink brand.
Past Clients:
- Tabasco
- SaltWorks
- Mondelez
Services:
- Public Relations
- Social media advertising
- Paid advertising
- Branding
