PR for NFT companies is done very differently than PR for other industries and products. NFT PR requires immense knowledge of the Web3 industry and strong connections to top NFT-focused media. Here are the top picks for the best NFT PR agencies to choose from to get amazing coverage for your NFT company or collection.
What Does an NFT PR Agency Do?
NFT PR agencies specialize in getting NFT clients organic coverage on Web3-focused media. This includes helping NFT brands get featured by popular publications, YouTubers, podcasts, and influencers.
NFT public relations agencies also help create communication strategies for their clients and help them refine their messaging.
Often times, these firms help clients write and publish NFT press releases.
NFT PR Agencies: The Best in 2023
Coinbound
When it comes to NFT marketing and PR, Coinbound is largely considered the leader in the industry. They are Web3-focused and have helped sell out tons of NFT collections.
The US-based NFT firm has a long history of working with amazing brands in the blockchain industry, such as Gala, Nexo, Litecoin, Sui, Immutable, and Gods Unchained.
They have also helped sell out collections like Wilder World, Generative Dungeons, E11even Miami, and Party Horses, helping each raise millions.
Some places Coinbound has gotten clients featured organically:
- CoinTelegraph
- Decrypt
- NFT Evening
- TechCrunch
- Blockworks
- NFT Now
- Forbes
- Coindesk
- Yahoo Finance
- NFT Lately
- Benzinga
Additionally, Coinbound hosts the most popular NFT marketing podcast and YouTube channel.
Coinscribble
Coinscribble is a platform the makes it super easy to distribute press releases to top NFT and crypto news sites.
CoinScribble is a great option for NFT marketing teams that want guaranteed coverage from top media sites like CoinTelegraph, Yahoo Finance, NFT Lately, BeInCrypto, and more for a reasonable price.
CrowdCreate
CrowdCreate is a similar agency to Coinbound with experience marketing NFT companies. The team is split between California and the Philippines and has worked with companies like Solana and Animoca Brands.
In addition to public relations services, CrowdCreate also does influencer marketing and investor relations.
MelrosePR
While not specific to NFTs, MelrosePR has a long history of doing great public relations and communications work for Web3, crypto, and blockchain companies. MelrosePR is based in California and has a great team that is regularly in attendance at popular crypto conferences.
FireCask
FireCask is a PR firm focused on NFTs. They help NFT companies with strategy, marketing, art production, and email marketing.
NFT PR Agency FAQs
What is the Difference Between Earned Media and Paid Media?
A common question asks by those looking to hire a PR agency is what is the difference between earned media and paid media when it comes to NFT brands. For an in-depth response, we recommend this video by Coinbound.
How much do NFT PR Agencies cost?
On average, an NFT PR agency costs between $10,000-25,000 per month. The cost of an NFT PR agency varies based on agency experience and the amount of work required.
Where can I learn more about NFT press releases?
This video should help:
