When it comes to marketing, the tools you use can be a huge factor that determines your success. Being keyed in with the best tools and Softwares often separates the good marketers from the great ones. Before you start marketing your cryptocurrency brand make sure you set up these 5 FREE tools. In this episode, Ty & Kylie walkthrough 5 incredible free tools that every company should set up before they begin any marketing campaign.
Ty’s Show Notes
1. Google Analytics
– Allows you to monitor traffic on your site
– You can see how much traffic you are getting, where it is coming from, and how site visitors are using your site.
-This is the first tool you should set up
2. Google Search Console
– Allows you to analyze your organic traffic from Google.
– You can see what keywords people are searching that result in a site visit
– You can see which of your website pages people are finding via google
– You can see how well you are ranking for specific keywords
3. Google Data Studio
– Google Data studio allows you to display data in a way that makes it easier to read and analyze.
– You can connect data sources like Google Analytics and Google Search Console, in addition to things like Google sheets.
4. Google Optimize
– Allows you to run A/B tests.
– You can test multiple versions of a web page and see what works best to drive conversions
5. Google Tag Manager
– Allows you to easily implement code onto your site:
Things like conversion tracking & event tracking.
-Use in conjunction with PPC advertising to see which marketing efforts are resulting in the most conversions.
Relevant Links:
Google Analytics: https://analytics.google.com/analytics/web/
Google Search Console: https://search.google.com/search-console/welcome
Google Data Studio: https://datastudio.google.com/
Google Optimize: https://optimize.google.com/optimize/home/
Google Tag Manager: https://tagmanager.google.com/
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Produced by Coinbound: https://coinbound.io/
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