What is Crypto Twitter? Essential Web3 Marketing Techniques

Last Updated: May 1, 2024
Social Media

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As the mainstream adoption of blockchain technology continues, spreading the word about crypto projects via Twitter becomes crucial for survival

Crypto Twitter is a community on Twitter that uses the social media platform to discuss cryptocurrencies and blockchain technology.

With more than 315 million users worldwide, it has now become the number one channel for crypto promotions, alongside Telegram and Discord

Users take to Twitter to share news, analysis, and opinions about different cryptocurrencies and projects. Such discussions commonly focus on the latest developments in the world of cryptocurrency and blockchain, as well as market trends and analysis.

Top Crypto Twitter Accounts to Follow

The Twitter community includes a wide range of people, including cryptocurrency investors, developers, researchers, and enthusiasts, all involved in various aspects of the industry.

Here are some top-notch Twitter influences in the Web3 space worth checking out: 

Ty Smith

Ty Smith

Ty Daniel Smith is the CEO of Coinbound and is involved with some of the best and brightest when it comes to Web3 Marketing.

He regularly posts about the newest trends and efficient ways to market Web3 projects on Crypto Twitter while managing campaigns for the likes of Metamask, Nexo, Litecoin, eToro, Cosmos, Voyager, CoinStats, and more.

As one of the preeminent Web3 marketers, Ty is a regular contributor in the budding industry of Web3 content, traffic, and user acquisition and works closely with the most significant projects in the industry to achieve their goals. 

Related Content: Twitter Marketing [Tactics and Hacks] 

Vitalik Buterin


Vitalik Buterin is a Russian-Canadian programmer and blockchain developer. He is best known as the co-founder of Ethereum, a decentralized open-source blockchain platform that enables the building of smart contracts and decentralized applications without downtime, fraud, control, or interference from a third party.

Buterin was 19 years old when he co-founded Ethereum in 2014. Prior to that, he had been involved in the Bitcoin community and had co-founded Bitcoin Magazine.

He is widely respected within the cryptocurrency community for his technical expertise and contributions to the development of Ethereum and other blockchain-based systems.

Messari Crypto


Messari is a cryptocurrency market data and research company. The firm provides a range of tools and resources for individuals and institutions interested in the cryptocurrency market, including real-time market data, news and analysis, and research reports.

Messari operates a crypto asset disclosure registry, which is a platform that allows cryptocurrency projects to disclose information about their products and team members in a transparent and standardized way.

This is intended to help improve the quality and reliability of information available about different cryptocurrency projects, which can be difficult to obtain due to the decentralized and often opaque nature of the cryptocurrency industry.


CZ Binance

CZ is a well-known figure in the cryptocurrency industry, having founded Binance in 2017 and growing it into one of the most popular and successful exchanges in the world.

Before Binance, CZ had worked in various tech industry roles, including as a developer, entrepreneur, and executive.

He is best known for his strong belief in the potential of cryptocurrency and blockchain technology to transform the financial industry and society as a whole.

Twitter Spaces – An Essential Part of Crypto Twitter

Twitter Spaces is a new feature on the social media platform Twitter that allows users to host and participate in live audio conversations. It is similar to other audio-based social platforms like Clubhouse but is integrated into the Twitter app and platform.

Twitter Spaces has been gaining popularity among users and has been especially popular within the cryptocurrency community on Crypto Twitter. People take to the spaces to network, bounce off ideas and discuss industry problems and how to defeat them. 

Many of the largest accounts on crypto Twitter use such Spaces to build their following. Coinbound is no different. 

Related Content: How to Host Successful Twitter Spaces Web3 Marketing 

Conclusion – The Overall Need for Crypto Twitter

Crypto Twitter is a community of people who use Twitter to discuss cryptocurrencies and blockchain technology. It includes investors, developers, researchers, and enthusiasts who share news, analysis, and opinions about various projects and the industry.

One notable figure on Twitter is Ty Smith, the co-founder of Coinbound, due to continuously keeping his Twitter followers up-to-date with what’s going on in the world of Web3 while offering crypto companies the marketing advice they need to boost their blockchain projects the most tangible ways possible – check him out

In addition, Twitter Spaces is a feature that allows users to host live audio conversations and has become popular among the Crypto Twitter community. It’s a great way to network with like-minded individuals while bouncing off new and innovative ideas to better the Web3 space.

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