Alex Borden
Alex is Senior Content Specialist at Coinbound and a driving force behind the agency's creative content strategy. He transforms the complexities of Web3 into compelling stories that connect with audiences. A trusted voice in the crypto marketing space, Alex has written extensively on NFT development, crypto market making, and the strategies driving blockchain innovation. His work, featured on Coinbound and NFT Lately, blends sharp insights with actionable advice, helping businesses make smarter moves in the decentralized world.
Articles By Alex Borden
Crypto Narrative Marketing: How to Position Your Project Within Market Cycles
DeFi, Guides, Influencer Marketing, Marketing, PR & Earned Media, SEO, Strategy
Crypto Marketing Compliance: Ad Regulations and Disclosure Rules for Token Projects
Crypto Ad Network, DeFi Marketing, Guides, Industry News, Influencer Marketing, Marketing, Paid Ads, PR & Earned Media
Crypto Investor Relations Marketing: How to Win and Keep Trust
Community Management, DeFi, Guides, Marketing, PR & Earned Media, Strategy, Web3
Web3 Marketing for Layer 1 and Layer 2 Protocols
Guides, Marketing, Web3, Web3 Development
Token Launch Marketing: The Complete Playbook
Guides, Marketing, Strategy
How to Choose the Right Web3 Marketing Agency (Vetting Guide)
Guides, Marketing, Web3
Web3 Marketing in Your First 90 Days After Funding
Guides, Marketing, Strategy, Web3
How to Write a Crypto Press Release in 2026 [Free Templates + Generator]
Guides, PR & Earned Media











