Success by the Stats
- $192,000 USD in presale volume driven directly by Coinbound’s 3‑week campaign.
- 79 ETH raised across 74 unique wallet transactions.
- 5 paid media placements across top-tier crypto outlets.
- 7 KOL posts + 2 retweets activated.
- $4,100 spent on targeted crypto network PPC (CoinTraffic).
- BMIC established early credibility in a highly technical and competitive presale environment.
Services Delivered
- Paid Media Placements (Articles + Newsletters)
- KOL Campaign Management
- PPC via Crypto Network Ads (CoinTraffic)
- Presale Momentum & Narrative Support
About the Client
BMIC (Blockchain Micro-Ion Compute) is a quantum-secure blockchain infrastructure project building the world’s first quantum-resistant crypto wallet and decentralized quantum cloud. The ecosystem merges AI, post-quantum cryptography, and decentralized compute to protect digital assets against emerging quantum threats.
BMIC entered the market with strong technical innovation but zero prior brand visibility, requiring a strategic and credibility‑focused presale launch.
Challenge
BMIC faced several hurdles at the start of the campaign:
- Highly Technical Narrative: Quantum security and decentralized compute require simplification for retail investors.
- Low Market Awareness: As a new entrant, BMIC needed authority quickly to stand out in a crowded infrastructure and presale landscape.
- Short Presale Timeline: Momentum needed to be generated immediately across all channels.
- Need for Multi‑Channel Trust Building: Paid media, influencers, and PPC all needed to work together to validate BMIC’s technology and encourage presale participation.
Solution
Coinbound delivered a coordinated, multi‑channel campaign designed to build trust, generate awareness, and convert traffic into presale participation.
1. Paid Media That Established Authority
A total of 5 high‑trust placements were deployed across Web3 publications and investor newsletters:
- U.Today (Article)
- CoinSnacks (Newsletter)
- AMBCrypto (Article)
- NewsBTC (Newsletter)
- The Defiant (Sponsored Feature + Earned Tweet)
These placements educated investors, introduced BMIC’s quantum-security positioning, and laid the foundation for influencer amplification.
2. KOL Campaign That Simplified a Complex Narrative
Coinbound activated 7 tweets and 2 retweets from vetted KOLs specializing in presales, AI, and infrastructure.
Messaging reinforced:
- Quantum resistance as the next frontier of blockchain security.
- BMIC as real, utility‑driven infrastructure.
- Urgency around presale participation.
- The KOL push provided social proof and drove multiple spikes in presale traffic.
3. PPC (Crypto Network Ads) to Capture High‑Intent Users
Coinbound deployed $4,100 of CoinTraffic ads targeting crypto‑native users browsing presale‑related platforms.
Tactics included:
- Weekly creative rotations.
- Conversion‑focused placements.
- Link tracking for quality assessment.
- Retargeting pools where supported.
This traffic became a primary source of converting wallets.
Results
Coinbound’s execution drove the majority of BMIC’s presale outcomes.
Presale Performance
- 74 unique wallets participated.
- 79 ETH total volume.
- $192,000 USD attributable to Coinbound’s campaign.
Impact by Channel
- Paid Media: Established legitimacy early, making the presale narrative credible and digestible.
- KOLs: Delivered conversion waves, simplified complex messaging, and anchored trust.
- PPC: Supplied consistent high‑intent traffic, strengthening the overall conversion funnel.
Why This Worked
- Narrative Strength: BMIC’s technological vision was distilled into a clear, compelling value story.
- Full‑Funnel Execution: Paid media → KOL amplification → PPC conversions.
- Audience Precision: All campaign components targeted users interested in infrastructure, AI, and presale opportunities.
- Coordination Across Channels: Messaging and timing were synchronized to maximize impact.
Conclusion
Through an integrated and credibility‑focused presale campaign, Coinbound successfully positioned BMIC as a serious contender in quantum‑secure blockchain infrastructure. The campaign generated strong presale results, established BMIC’s narrative foundation, and created the momentum needed for future phases.