Success by the Stats
- 145% increase in daily active users
Client Overview
Yeet.com is a crypto casino and sportsbook built for a fast, frictionless player experience with simple crypto deposits.
Following a $7.75M funding round led by Dragonfly, with participation from notable angels including Pudgy Penguins CEO Luca Netz and LayerZero CEO Bryan Pellegrino, Yeet set out to accelerate growth and deepen its connection with crypto natives.
The company was founded by well-known pseudonymous crypto builders Mando and Keyboard Monkey, alongside professional poker player Ben Lamb, bringing strong credibility and cultural alignment with the on-chain community.
Yeet partnered with Coinbound to grow daily active users and increase deposit activity through paid acquisition.
Challenges
Yeet needed to scale active users quickly while keeping acquisition efficient enough to support healthy deposit behavior. The market is crowded and highly competitive, so messaging and creative needed to cut through without sacrificing user quality.
At the same time, the program required disciplined optimization and transparent reporting on business-level outcomes so decisions could be made quickly as performance data came in.
Solutions
Coinbound ran PPC end-to-end, launching and continuously optimizing campaigns designed to drive consistent new active users.
Coinbound iterated on creative, audience targeting, and campaign structure to identify the highest intent segments, then reallocated budget and effort to the best-performing angles to keep growth compounding over time.
Coinbound also maintained a tight feedback loop with Yeet on funnel-quality signals, keeping the program aligned with the core objective of increasing deposit activity, not just generating clicks.
Results
Across the engagement, Yeet’s daily active user base grew by 145%, signaling meaningful scale in active usage driven by PPC.
Yeet also shared that new active users were showing strong deposit intent on average, helping validate that the program was attracting players with real value, not just short-term traffic.